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Introducing Seagram Seltzer

Bursting with real fruit juice, the Seagram Seltzer Mixer Pack will keep your life colourful all summer long with three new crushable flavours.

Peachy keen in a can

Say hello to a refreshing flavour twist: our new White Peach Cider.

Keep Life Colourful

Over 40 years ago, we made Canada’s first-ever cooler. Since then, Seagram Coolers and Cider adds bold flavour to your life adventures.

New Product Alert

Meet your new favourite seltzer

Introducing our brand-new Seagram Seltzer Mixer Pack with three killer flavours: Lemon Lime, Blood Orange and Mixed Berry. With no preservatives, 90 calories and 3g of sugar per can, these seltzers are refreshingly crushable.

Tell me more

Our Story

Our original Wildberry Cooler made a juicy punch as Canada’s first cooler over 40 years ago — but we didn’t stop there.

Learn More

Join Us On Instagram

Take a peak at the online Seagram Coolers & Cider community to see our delicious drinks in action!

Seagram Island Time drinks